Objective

OBOL had an outdated ebook that was in need of a redesign. They only had a logo and mentioned that their brand colors are yellow and black. The client asked for some “fun fonts” They did not have a ton of imagery available. They asked for a modern, fresh, feminine design that could still attract male clientele.

Solution

After consulting with OBOL I created a feminine, modern design. Because they did not have a ton of images available I decided to create visual interest by using a large serif typeface and a secondary handwritten style font. I played with contrasting colors of black and yellow to create a dynamic piece.

Keywords:

Feminine, Modern, Clean, Bold